Arena: Disciplined Social Innovation
Diffusion of Innovations III
Activity 1 – The Adoption Curve
Step 1
Work independently. On a large sheet of paper draw the Adoption Curve and basic information about the different groups. Use the chalkboard photo as your reference to copy it to your poster.
Step 2
Next to the diagram, create a chart that lists 5-6 innovations, within your workplace or in your life, on the side. On the top draw the bell curve and a column for each group category. For each innovation, identify on your chart who in your personal network would be the Pioneers, Early Adopters, Early Majority, Late Majority and Laggards.
Step 3
Get with a partner to share your work. Discuss your insights.